By Mandi Kimes
See Raphaelle Standell as you've never seen her before in the awe-spiring video.
Director Kevan Funk explains the video's concept saying, "When thinking about the song and its content, I began very interested in the idea of commodification and control of femininity in a patriarchal societal construct, and liberation from that restraint. That dynamic and the song's authorial resistance to that entitlement is what ultimately formed the thematic core of the video."
To record their third album, Deep In The Iris, Braids, a three-piece experimental pop band from Montreal, decamped to a series of retreats in the mountains of Arizona, Vermont, and upstate New York. Surrounded by nature in all its warm vitality, the longtime bandmates strove to shed the fabric of their day to day relationships, being bare and vulnerable before one another. What resulted is Deep In The Iris, their strongest record to date – powerful, yet fragile; immaculately sculpted, but deeply human.
Driven by roomy acoustic instrumentation and tasteful electronics, Deep In The Iris is easily Braids’ sunniest and most immediate record. While the icy, airless production of their second album Flourish // Perish suited the songs' inward gaze, the widescreen warmth and full-bodied punch of Deep In The Iris are the perfect complement to its unflinching lyricism.
Standell has always had a formidable voice but rarely has it sounded as vital, focused, and powerful as it does here. True to the process that birthed it, the record explores a number of heavy subjects, including pornography, abuse, and slut-shaming. Standell's emotional vulnerability becomes a triumphant weapon in its own right: scything through wrongdoing and shame with equal aplomb, and clearing the way for the many others who will find resonance in the bravery of these lyrics. Written from a place of inspiring strength and unblinking lucidity, the lyricism of this record is a cathartic gift.
Longtime friends, Braids was formed in 2007 in Calgary, Alberta. After relocating to Montreal, the band released their critically acclaimed debut Native Speaker in 2011, and its 2013 follow-up Flourish // Perish. Consisting of Raphaelle Standell, Austin Tufts, and Taylor Smith, Braids are a collaborative whole, emphasizing a collective creative experience.
Deep In The Iris was released April 28th on Arbutus Records (World), and Flemish Eye (Canada).